So, here I am. I've created a blog. My first obstacle was to come up with a title. I began by writing down EVERYTHING communication. PR-related or not, I just wrote it down. My cell vibrates, I write it down. Lady Gaga comes on, I write it down. That man is ordering coffee, I write it down.
How many forms of communication can I record in the duration of 48 hours? Plenty. And how effectively are the messages being conveyed? Well, that depends. While paying close attention to people's interactions, (down to the number of times the cashier makes eye contact as she rings my produce through), I began to think about the way in which we communicate - or don't communicate.
The purpose of this blog, as any blogger or blog follower would tell you, is to communicate. But to go one step further, this blog is to convey a message. Or, more specifically, a collection of messages, to help facilitate discussion on what makes a message effective. This is exactly why I find Public Relations so fascinating.
Find a story, determine who it affects, make it relevant, drive it home, and continue doing so until you find a way for that message to create an impact. Slant, spin, repeat.
About Me
- Michelle Godin
- I currently work as an intern, Junior Project Manager, at 8020Info Inc. - Consultants, and hope to continue my work as an Associate following my internship. Earlier this year, I worked as a Marketing Assistant at the Development Centre at St. Lawrence College, working with staff and faculty over each of the three campuses. This has been my second year planning SLC's annual tri-campus Professional Development Conference - this time as the Chair of Marketing and Public Relations.
My Fave Blogs
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Crowdsourcing Christmas - Day Seven - The narrowing down begins! This is where the potential for marital discord can threaten the very possibility of the trip happening. Not true. We're not fig...12 years ago
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Do people really care? - I mean really, people honestly don't care about your service (unless they are full throttle brand loyal to your company;which, isn't the reality these days...13 years ago
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MY College Experience - I hear graduation bells. To be fair, I hear them in the middle of the night immediately before waking up in a cold sweat from a truly awful dream. In the...14 years ago
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Fluent in Finance - Here's a great advert that was produced in Britain (as so many of the good ones are). It's about a new tax that they want to impose on banks, dubbed the "R...14 years ago
The psychological (consumer behaviour-ism) aspect of Public Relations is very interesting. I suppose it's the core essence of it, delivering information to a market in a way that conforms to their wants/needs. To minimize risk and results through damage control to simply introducing the newest app on your beloved i-Phone, PR really is implemented to delve into the deepest recesses of the mind.
ReplyDeleteWhy else would people start smoking cigarettes in this day and age? The answer: an unknowingly and unofficial representative of the tobacco industry, in grade 8, made it look really cool to light up a fag. Public relations at its finest.
Adam
I'm not much for PR, Though i guess in Theatre i do require a certain amount of basic basic basic PR knowledge. I just find people Fascinating. how and why they interact and react like they do. But this is your blog, Treat it as such. :D Who knows, You may turn it into someTHing else later :D
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